John Alex (CRD: 2020710) settled customer disputes at Morgan Stanley and UBS Financial Services between 2011 and 2025, according to BrokerCheck, which lists him as John L. Alex.
John Alex (CRD: 2020710) settled customer disputes at Morgan Stanley and UBS Financial Services between 2011 and 2025, according to BrokerCheck, which lists him as John L. Alex.
The largest settlement, $425,000, came at Morgan Stanley in 2025.
A client's attorney alleged that the covered call option strategy John Alex used was unsuitable for her because the underlying stock continued to increase in value. In a covered call strategy, an investor sells call options on stock already held, collecting premium income but giving up gains above the strike price if the stock keeps rising. The complaint was filed November 6, 2024 and named Morgan Stanley.
The claimant alleged $1,625,000 in damages, and the dispute settled for $425,000 on February 14, 2025.
The earliest dispute naming John Alex was filed July 8, 2010 under docket number 10-03015 against UBS Financial Services. It alleged $155,602 in damages and settled for $24,900 on May 25, 2011.
In a dispute filed March 23, 2012 under docket number 12-00786, a claimant couple alleged Alex concentrated them in high yield mutual funds and preferred stock tied to the real estate market, with damages alleged at $500,000. Concentration claims like this one allege that too much of an account was placed in one type of investment. It settled for $62,500 on November 6, 2012, and BrokerCheck lists the product as equity and stock. The firm said in a statement that the matter settled for business reasons and not due to any wrongdoing by Alex, and that he was not asked to contribute to the settlement.
A later dispute naming UBS, filed March 18, 2013 under docket number 13-00562, alleged $2,000,000 in damages, the largest amount claimed against John Alex. That matter settled for $250,000 on February 18, 2015.
FINRA member firms must supervise the activities of their brokers. If you have questions about an account that John Alex handled, call Soreide Law Group at (888) 760-6552. You can also reach us online to speak with a securities attorney. Our securities lawyers handle FINRA arbitration claims on a contingency fee basis. Learn how FINRA arbitration works.
This post summarizes public FINRA records, including BrokerCheck, as of October 6, 2026. Allegations in customer complaints and arbitrations are claims, not findings. A settlement is also not an admission of wrongdoing. FINRA may also update or correct these records after that date.
John Alex (CRD: 2020710) settled customer disputes at Morgan Stanley and UBS Financial Services between 2011 and 2025, according to BrokerCheck, which lists him as John L. Alex.
Sam Bhushan (CRD: 4884717) is named in several pending customer complaints and one settled dispute, according to his BrokerCheck report.
Sterling Louviere (CRD: 2021328), listed on BrokerCheck as Sterling Vaughn Louviere, is named in a pending customer claim over Reg D private placements, with Cabin Securities as the firm named.
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