March 1, 2025

Tracy Longstreet Barred by FINRA Following Investigation

woman with glasses in front of a line graph smiling at the camera

Financial Industry Regulatory Authority (FINRA) BrokerCheck reveals disclosures about securities broker Tracy Marie Longstreet (also known as Tracy Marie Sorth) [CRD#: 1768525, Houston, Texas]. Longstreet previously worked for UBS Financial Services Inc. from January 2009 to May 2024.

Recent disclosures reveal concerns about Longstreet’s conduct, including allegations of ongoing theft from client accounts and the improper change of IRA beneficiaries. As a result, FINRA has permanently barred her from acting as a broker or associating with a broker-dealer firm.

Regulatory Sanctions and Permanent Bar for failure to Cooperate During Investigation into Customer Complaint

On September 11, 2024, FINRA imposed a permanent bar on Tracy Longstreet following her refusal to cooperate with an investigation initiated in response to an arbitration filing. The case (No. 2024082383001) alleged that Longstreet’s former firm, UBS Financial Services Inc., submitted an amended Form U5 revealing that a client had filed an arbitration claim against the firm. The claim alleged misconduct involving the client’s accounts, specifically that IRA beneficiaries were improperly changed to benefit Longstreet’s family and associates.

According to FINRA Rule 8210, brokers are required to provide documents and information upon request as part of regulatory investigations. However, Longstreet refused to comply with FINRA’s inquiries. In response, FINRA issued a Letter of Acceptance, Waiver, and Consent (AWC), which resulted in the indefinite bar from the securities industry.

Client Dispute About Tracy Longstreet Alleged Unauthorized Transactions

On June 6, 2024, a client of UBS Financial Services Inc. filed a FINRA arbitration (Case No. 24-01220) alleging that from 2015 to 2023, Longstreet engaged in ongoing theft from his accounts and manipulated his IRA beneficiaries to financially benefit her friends or family.

UBS Financial Services Inc. settled the dispute on November 10, 2024, for $750,000. The client initially sought damages between $1,000,000 and $5,000,000. While the settlement does not constitute an admission of wrongdoing, it underscores the severity of the allegations levied against Longstreet.

Contact Soreide Law About Longstreet Today

Looking for more information about Tracy Longstreet? If so, reach out to Soreide Law Group online or at (888) 760-6552 to consult with a securities attorney. The team at Soreide Law Group works on a contingency basis, advances all costs, and helps investors across the country with recovering losses from sales practice misconduct. Longstreet and the firms she worked for deny accusations of sales practice violations.

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