Anthony Falco Connected To J. Alden Associates Client Complaint Regarding Investment Advice

Anthony J. Falco Jr. [CRD: 5125793, Wayne, Pennsylvania] is a securities broker whose BrokerCheck record contains disclosures that may concern investors who experienced losses. Falco has been registered with J. Alden Associates Inc. since March 10, 2021, and with Alden Investment Group since May 3, 2024. He was previously registered with MPB Wealth Management LLC from November 10, 2020, through April 10, 2024. The following sections summarize the allegations appearing in his record.

Anthony Falco Disclosed J. Alden Investor Lawsuit Alleging Falco’s Misconduct In Connection With LifeBrand

A J. Alden Associates client challenged Falco’s conduct in Civil Action No. 2024-0733, filed on July 11, 2024, in the Delaware Court of Chancery. The action alleged that Falco promoted and encouraged investments in LifeBrand. It further claimed that the company’s leadership depleted corporate assets and breached fiduciary duties. The plaintiffs sought restitution related to their claimed losses on direct investments. The case later reached a settlement on March 9, 2026, for $500,000.

More on Breach of Fiduciary Duty

A breach of fiduciary duty refers to a financial professional violating duties of loyalty, care, honesty, or good faith owed to a customer when such duties arise from the relationship or applicable law. Examples may include placing personal interests ahead of the customer’s interests, failing to disclose material conflicts, misusing customer assets, or recommending transactions for improper reasons. FINRA arbitration claims sometimes allege fiduciary breaches under state or common law. Broker-dealers also must comply with Regulation Best Interest when making recommendations to retail customers.

Were You Affected By Anthony Falco’s Recommendations?

Investors who believe they suffered losses connected to Anthony Falco may contact Soreide Law Group online or call (888) 760-6552 to discuss whether they may have a claim for recovery. The firm represents investors throughout the United States, handles matters on a contingency-fee basis, and advances case expenses. Falco and the brokerage firms associated with him deny allegations of sales-practice misconduct.