John Alex (CRD: 2020710) settled customer disputes at Morgan Stanley and UBS Financial Services between 2011 and 2025, according to BrokerCheck, which lists him as John L. Alex.

Soreide Law Group is investigating possible investor claims against securities broker Keith Craig Baron [CRD: 3231494, Jericho, New York]. Specifically, Financial Industry Regulatory Authority (FINRA) BrokerCheck discloses that investors disputed the sales practices of the securities broker, who worked for Equity Services Inc. Evidently, investors allege sales practice violations in these disputes related to misappropriation. Here is a brief summary of the disclosures about Baron. Keep in mind that the broker denies the accusations against him.
Notably, on November 11, 2022, an Equity Services Inc. client filed FINRA Arbitration: 22-02591 about Keith Baron. Namely, the client alleged that Baron solicited investments to misappropriate investor funds. Because of this, the client allegedly sustained damages on oil and gas investments. Therefore, the client requested compensation from Equity Services Inc. or Baron. Evidently, this arbitration is pending a resolution.
Particularly, on July 22, 2019, an Equity Services Inc. client filed a complaint about Keith Baron. Namely, the client alleged that Baron withdrew client funds without authorization. Because of this, the client allegedly sustained damages on over-the-counter equities. Therefore, the client requested $425,000 in compensation from Equity Services Inc. or Baron. However, the securities firm and broker denied this complaint.
Specifically, a client of NYLife Securities LLC contested Keith Baron’s sales practices, according to a complaint. Allegedly, Baron made omissions. Supposedly, Baron caused the client to sustain damages on mutual funds and life insurance products. Therefore, NYLife Securities LLC opted to settle the matter on June 24, 2014, by compensating the client in the amount of $68,124.24.
Notably, a client of NYLife Securities LLC contested Keith Baron’s sales practices by filing Civil Suit: BASC 394-12. Allegedly, Baron made misrepresentations. Supposedly, Baron caused the client to sustain damages on variable annuities. Therefore, NYLife Securities LLC opted to settle the matter on September 21, 2012, by compensating the client.
Evidently, on June 28, 2007, a S.G. Martin Securities LLC client filed a complaint about Keith Baron. Namely, the client alleged that Baron recommended investments which poorly performed. Because of this, the client allegedly sustained damages on over-the-counter equities. Therefore, the client requested compensation from S.G. Martin Securities LLC or Baron. However, the securities firm and broker closed this complaint without resolution.
Keith Baron worked for Equity Services Inc. as a securities broker from August 2015 to January 2022.
Have you suffered losses because of Keith Baron? If so, get in touch with Soreide Law Group online or at (888) 760-6552 and speak with a securities lawyer concerning a potential recovery of your investment losses. Soreide Law Group, who has successfully recovered money for investors in all 50 states, works on a contingency fee basis and advances all costs. Baron and brokerage firms Baron worked for deny accusations of sales practice violations.
John Alex (CRD: 2020710) settled customer disputes at Morgan Stanley and UBS Financial Services between 2011 and 2025, according to BrokerCheck, which lists him as John L. Alex.
Sam Bhushan (CRD: 4884717) is named in several pending customer complaints and one settled dispute, according to his BrokerCheck report.
Sterling Louviere (CRD: 2021328), listed on BrokerCheck as Sterling Vaughn Louviere, is named in a pending customer claim over Reg D private placements, with Cabin Securities as the firm named.
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