WILLIAM M GRADY of SEQUENCE FINANCIAL

WILLIAM MICHAEL GRADY (WILLIAM M GRADY) is currently registered as a broker with SEQUENCE FINANCIAL SPECIALISTS LLC of FLORENCE, SC.  Grady has been with this firm since 9/3/2009.  Prior to SEQUENCE FINANCIAL SPECIALISTS, WILLIAM M GRADY was with RESOURCE HORIZONS GROUP LLC of MARIETTA, GA from 02/13/2007 - 09/10/2009.

According to FINRA’s BrokerCheck, available to the public on FINRA’s website, WILLIAM M GRADY has 18 years of experience in the securities industry and has been listed with 2 firms.  Grady has 1 disclosure on his FINRA CRD report, a “Customer Dispute” dated 5/17/2024.  The dispute is pending, and the allegations are, “Respondent Sequence and its agents, including the Individual Respondents, represented themselves to the Claimants as an expert in investing as well as tax and retirement planning. Respondent touted the benefits of conservation easement investments as a reliable tax saving strategy. Claimants were assured that the conservation easement investments offered the best of both worlds.” No damage amount was listed. 

WILLIAM M GRADY added the following Broker Comment to the disclosure, “The claimants have requested undefined punitive damages based on an investment in an undefined alternative investment made by the claimants in a conservation easement and development offering. The firm believes the claim is without merit or basis, as the investors were sophisticated and knowledgeable investors who attested to the fact that they were knowledgeable and experienced investors and could withstand the loss of their investment, and following their investment in the offering, each of the investors also voted independently for the conservation easement, instead of the development option provided to them by the sponsor of the offering. It should be noted that the firm had a third party due diligence report prepared that laid out the risks and acknowledged that the transaction met the qualifications of a conservation easement should that option be chosen (the third party commented on the valuation but gave no opinion on the valuation). In addition, the sponsor received a tax opinion from a tax attorney that the transaction met IRS qualifications for a conservation easement should that option be chosen but made no comment on the valuation of the appraisal. For each transaction, the sponsor hired a qualified appraiser and each transaction had a second appraiser review the initial appraiser reports and approved the value reached by the initial appraiser.”

According to FINRA, suitability obligations are critical to ensuring investor protection and promoting fair dealings with clients and ethical sales practices. FINRA Rule 2111 governs general suitability obligations, while certain securities are covered under other rules that may contain additional requirements. FINRA Rule 2111 requires that a firm or associated person have a reasonable basis to believe a recommended transaction or investment strategy involving a security or securities is suitable for the client.

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